Posts Tagged "split testing"

Why an A/B testing tool should form an experiments layer over your site

There’s a reason tag managers are now the de facto for tag deployment. Before tag managers, you’d embed tags directly into your application. It could take weeks or months to deploy them inside large, monolithic apps… Meanwhile, you’d be shifting…

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Introducing Mojito: Mint Metrics’ open-source experimentation stack

Update: We have just launched our documentation site for Mojito here. We’re excited to open source Mojito – the experimentation stack we’ve used to run well over 500 experiments for Mint Metrics’ clients. It’s a fully source-controlled experimentation stack for…

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Why you need error tracking & handling in your split tests

Building large, complex experiments introduces new logic, new code and sometimes new bugs. But most A/B testing tools don’t perform error tracking or handling for you. So when you launch your experiment and it tanks… …did your awesome new idea…

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