Presentation: How to avoid 5 testing pitfalls & run trustworthy experiments (Web Analytics Wednesday Melbourne, 2019-11-06)

November 18, 2019
Robert Kingston
Web Analytics Wednesday Melbourne chapter.

Earlier this month, I gave a talk to the local Web Analytics Wednesday group in Melbourne on running A/B tests and trustworthy experimentation. It features some of our biggest mistakes in split testing and the simple methods we take to avoid them.

See the slides

How to avoid 5 A/B testing pitfalls & run trustworthy experiments

If you have any thoughts or questions, drop us a note in the comments.

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